A native of Syria, Firas is a serial entrepreneur who started his real estate career in 2007 and then founded fäm Properties-Dubai two years later in 2009. In addition, Firas has created and launched fäm Properties – Abu Dhabi, fäm Interiors, fäm Media 24×7, fäm Development Advisory and fäm Property Management as a means of providing holistic solutions to property investors. Moreover, from 2010 to early 2015 Mr. Al-Msaddi was the Real Estate Investment Advisor for the Private Office of His Highness Sheikh Sultan Bin Khalifa Bin Zayed Al Nahyan.